About the course

Programmatic is taking over the world. By the end of 2020, over 90% of digital ads will be transacted programmatically, with global spend approaching $150 billion. With more ad formats, data signals and competitors than ever, smart marketers need to have the right strategy to succeed in the next generation of digital advertising.

View the webinar to learn:

  • Why optimization is critical for marketers now
  • How to think about programmatic strategy in a new way
  • How flexible technology can help
  • What tactics to use to implement a winning strategy

Who Should Attend?

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